Klook and Hong Kong Tourism Board Launch First Multi-Market Partnership to Enhance the Muslim Travel Experience
Muslim leisure travelers have the same motivations as others: explore new cultures, discover local experiences, and create meaningful memories. The key difference lies in their need to do so in line with faith-based needs, such as access to Muslim-friendly food, prayer facilities, and privacy considerations. “Travel planning to non-Muslim-majority destinations can be stressful when key information for our faith-based needs isn’t readily available,” says Fazal Bahardeen, CEO of CrescentRating and HalalTrip, global authorities in Muslim-friendly travel. “And navigating unfamiliar places among unfamiliar people can add to that anxiety.” “These gaps create feelings of discomfort or exclusion, undermining the very purpose of leisure travel, which is to enjoy new experiences with peace…