Dusit hits historic high in 2025 hotel signings, strengthens global pipeline

Thailand-based Dusit International has marked a milestone year in its global expansion journey after recording a record 24 hotel signings in 2025, the highest in the group’s history, reinforcing confidence in its diversified brand portfolio amid a challenging global development landscape.

The achievement comes as many hospitality players adopt a cautious stance due to escalating construction costs and evolving investor expectations. For Dusit, however, the strong performance reflects a disciplined growth strategy focused on brand clarity, efficient execution and the ability to unlock early and sustainable value for development partners.

Rather than pursuing scale alone, the group has prioritised quality-led expansion, with an increasing emphasis on conversions and brownfield developments that offer shorter development timelines and faster returns. This approach enabled Dusit to successfully sign and open several properties within the year, including Dusit Hotel AG Park in Chengdu, dusitD2 Feydhoo Maldives and Tantawan Tented Camp in Chiang Rai.

Internationally, 2025 marked several firsts. Dusit entered Indonesia with the signing of Kaliwatu Villas & Residences – Dusit Collection in Labuan Bajo, while in Japan, the group expanded its presence with WE Hotel – Dusit Collection at Lake Toya, Hokkaido. India emerged as a key growth market, with six new properties signed across leisure and urban destinations under the Dusit Collection and Dusit Princess brands.

The Maldives and the Middle East also featured prominently, highlighted by the signing of Devarana – Dusit Retreat Maldives and Dusit Hotel Al Ahsa in Saudi Arabia’s UNESCO-listed Al Ahsa Oasis. Expansion continued in the Philippines, Thailand and Myanmar, bringing Dusit’s active development pipeline to more than 50 properties scheduled to open within five years.

Building on the momentum, Dusit is positioning 2026 as a potentially strong year for openings, with projects across Asia and the Middle East expected to add over 1,400 rooms to its global portfolio, subject to market and regulatory conditions.

Group Chief Executive Officer Chanin Donavanik said the 2025 performance underscored the group’s long-term strategy to build a resilient, well-balanced portfolio capable of performing across market cycles, supported by strong brands and deep destination expertise.

Currently, Dusit’s global portfolio comprises 296 properties in 18 countries, spanning nine brands across the hospitality spectrum from lifestyle midscale to bespoke luxury.

-ASEAN FOOD & TRAVEL