Events & News

Flow App Launches in Malaysia: It is Time to Live the New Normal with Daycation at the Best Hotels in Town

  • Flow revolutionises hotel stays for both hoteliers and guests with the ability to book 3- to 5-star hotel rooms on an hourly basis
  • The Flow App brings convenience, affordability, and accessibility to users
  • The app offers stays at a fraction of the regular cost at over 40 hotels in the Klang Valley area and counting

Flow – an hourly hotel booking app, is now available in Malaysia. The app is looking to revolutionise the way guests view and use luxury hotels by introducing Klang Valley residents to the concept and possibilities of daycations and micro-stays at some of the best hotels in town. The Flow app and its platform open up a world of 3- to 5-star hotel room bookings on an hourly basis and is designed to provide users with a convenient, affordable, and accessible tool to maximise the potential and use cases for hotel rooms.

“Flow is designed to open up a whole new world of possibilities for busy and spontaneous young adults, all just by reimagining how hotel rooms can be used. We have taken a concept previously only reserved for budget hotels and through technology and ingenuity, successfully applied it to 3- to 5-star hotels across the globe. Whether they’re looking to relax, escape, have fun or perhaps to just find some privacy – Flow allows them to book a micro-stay at hotels just as quickly as they can upload a picture on Instagram,” said Eric Lai, co-founder of Flow.Flow offers users unparalleled customizability and convenience when it comes to booking hotel rooms. Users can open the app anytime they want and make hotel reservations without concerning themselves with the restrictions of standard check-in and checkout times – even customize their experience by the hour and only pay for that specific amount of time. This approach ensures that the experience can be kept affordable and within any type of budget even while staying at 5-star accommodations.

The dedication of the founders to maintaining the diversity in the types of hotels offered allows for users to choose options that are easily accessible. Many might even be able to choose hotels within walking distance or one-train stop away from their place of residence or offices making those micro-getaways easily accomplishable. The app does not only provide a variety of hotels via a list but instead it also features a map function that allows users to explore options most accessible to them.

Elaborating further, Eric said, “In today’s economic climate having the option to relax in private for a few hours can make a world of difference. In Hong Kong the housing crisis keeps young adults at their parents’ homes and while here in Malaysia the culture seems to keep them there. Although many might find comfort in being home with their parents to help them navigate life, often these young adults need privacy or space to be themselves or even spend some time with romantic partners.”

“Stressful day at work and need somewhere to unwind for a few hours, Flow has got you covered. Feeling like using top-class fitness facilities like the gym and pool that only a 5-star hotel can offer, Flow has you covered too. Whatever the occasion, however short, with Flow you are able to experience the same level of luxury only at a better price.” Eric added.

To book through the Flow App, users only need to download the app and register their details accordingly. From there booking is a breeze. Users are able to select from a wide selection of hotels and can then specify their preferred time slot or hourly period. As payments are to be made at the hotel, users do not have to worry about making payment in advance and they are guaranteed free cancellation before the stipulated check-in time.

Flow was first launched in Hong Kong in 2018, inspired by their own personal journeys and the needs of the youth market in Hong Kong. Following a rousing reception in their home market that resulted in over 200,000 app downloads and 100,000 registered users, Flow branched out to Macau and Singapore along with expanding their services into co-working spaces. Now their most recent venture sees the brand expand into the Malaysian market.

All in the Flow app boast a selection of over 300, 3- to 5-star hotels across the app, with 40 hotels options now available for hourly booking in the Klang Valley area including Pullman Hotel, MiCasa All Suites and InterContinental Kuala Lumpur. Through the rest of 2022, Flow is looking to broaden their list of hotels in Malaysia to cover other major cities, including Penang and Johor Bharu, to bring their innovative approach to hotel bookings to Malaysians across the country. Currently, hotel rooms on Flow are available between the price range of RM40 – RM300.

To try out hourly hotel booking through the Flow app – download the app here. For more info on Flow, visit the website: https://app.flowtheroom.com/my/en/app