Celebrated 40th Anniversary, Pizza Hut Indonesia Invited People to Celebrate Togetherness

Pizza Hut Indonesia, a pioneer of pizza companies in Indonesia, celebrated its 40th anniversary with special menus and promos to mark this significant milestone. Since its establishment in 1984 at Djakarta Theatre, Pizza Hut Indonesia expanded to over 600 restaurants across 36 provinces. This growth reflected Pizza Hut Indonesia’s commitment to providing a delightful and memorable dining experience for its customers.

Throughout its journey, Pizza Hut Indonesia consistently offered innovative dishes tailored to the preferences of Indonesian consumers. In honour of its 40th anniversary, Pizza Hut Indonesia unveiled Cheese Overflow, a new culinary creation that promised a unique dining experience.

“Pizza Hut Indonesia continued to listen to customers’ wishes, and cheese was one of the favourites among the Indonesian people. In celebration of our 40th anniversary, we were excited to present Cheese Overflow. This popular pizza and pasta dish featured abundant cheese that spilled over and was enhanced with a touch of a fire torch. This delightful cheese sensation could be enjoyed at all Pizza Hut Restaurant, Pizza Hut Delivery (PHD), and Pizza Hut Ristorante outlets,” stated Boy Lukito, Chief Executive Officer (CEO) of PT Sarimelati Kencana Tbk (PZZA).

In celebration of its 40th anniversary, Pizza Hut Indonesia invited residents of the Jabodetabek area to join in the #LuberkanKebersamaan event, which aimed to bring together people across generations with unique experiences. The special event took place at Pizza Hut Ristorante Menara Cakrawala Jakarta, where the restaurant staff dressed in uniforms inspired by the 80s concept, reminiscent of the first Pizza Hut Indonesia restaurant.

In addition to the celebratory promotions, Pizza Hut Indonesia offered a Duo Hemat promo for customers looking to enjoy pizzas together. For IDR 90,000, customers could indulge in two personal pizza pans, one Cheese Overflow pizza, one selected pizza and two appetisers.